VAT rates on Amazon

I live in Ireland but often buy things from Amazon in the UK.

I sometimes use services like Parcel Motel or AddressPal to buy items that won't deliver to Ireland. But it's also worth considering using these services to make a saving on VAT as well.

Amazon applies the VAT rate at checkout on goods according to the delivery address you select:

  • If you use a UK delivery address, the price displayed in the checkout is the advertised price on the site, based on a VAT rate of 20%
  • If you use an Irish delivery address, the price displayed in the checkout will be recalculated based on a VAT rate of 23%

This is because Amazon are required by the EU to collect VAT based on the country the customer lives in.

So, for instance, if you want to buy a set of headphones for £299.99, and get them delivered to the UK, then you will pay £299.99. But if you get them delivered to an Irish address, then you will pay £306.48. That's nothing to do with shipping costs – both addresses can get free shipping – that's because of the extra 3% VAT charged to Irish consumers.

When you think that Parcel Motel charges €3.95 at the moment to redirect a parcel from the UK to Ireland, you can still save a couple of quid.

And if you're buying something really expensive, such as a top of the line Microsoft Surface Pro 4 for £1,799.99 it could cost you an additional £45 if it gets delivered to Ireland. But it's worth noting that if you do consider taking delivery through Parcel Motel, their standard insurance only covers parcels up to a value of €100. To increase the insurance cover you need to pay an additional €10.50 to get extended liability cover for €1,500.

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